Launched in 2011, ClassDojo is providing everyone involved in the education process with connection and empowerment, from teachers and students, to parents themselves. Dianna Rhodes, who started her teaching career three years ago, has been using the app her entire time at Bel Aire School. Mrs. Rhodes says the parents love being kept in the loop with what’s going on with their children’s education through her picture posts of art projects and other in class activities. Mrs. Rhodes is hardly alone in her use of ClassDojo, however, as more than two thirds of schools in the United States are currently active on the service.
The communication platform started out as an app to assist teachers educate their students in positive social-emotional behavior and for creating a positive culture with classrooms and schools. And though that aspect is still an integral part of the education app, recently developments in the way ClassDojo provides connection between teachers, students, and parents, has really began a ground-up change in America’s classrooms. Sam Chaudhary, CEO of ClassDojo, emphasizes the effect the app could have on the education system, saying, if we can shift what happens inside the classroom then we can change education on a huge scale. Featured on Inc.’s 2015 30 under 30 list, ClassDojo seems to have the abilities to provide that change.
Developers at ClassDojo have managed to create a user-friendly, fun, communication platform that doubles as a social-emotional growth tool for students, creating communities in classrooms nationwide. Download ClassDojo at https://www.amazon.com/ClassDojo/dp/B01AIM0EGO. ClassDojo’s student focused content, such as their line of videos starring Mojo Monster, are cultivating positive relationships with peers, parents, and teachers. More than anything, however, Chaudhary says the app is to “Help parents guide conversations at home and support and enhance the learning and development their kids are doing in school.” Featuring an interface that allows teachers to reward students for chosen values and skills, as well as offering students access to portfolios to post pictures and videos of their own, ClassDojo is empowering parents, teachers, and students more than ever before.
Having provided this unique service to 2 in 3 schools in America for the past year, the next step for the company is, logically, monetizing the service. Though the company has extensive plans for the monetization of ClassDojo, they are being careful not to rush the process, which should show their commitment to providing the upmost when it comes to educational software in America’s schools. Speaking on monetization of ClassDojo, Chaudhary has been quoted as saying, “Any monetization of for this company needs to be driven by what the parents and teachers need.” See http://www.inc.com/salvador-rodriguez/classdojo-monetization-slack-classrooms.html