Fabletics Taking the Fashion World by Storm!

Fabletics is a unique fashion module that recently took the activewear fashion world by storm. It was founded in 2013 by three founders: Kate Hudson, Don Ressler and Adam Goldenberg who all saw a gap between the fashion marketplace and activewear. They saw that people often have difficulty buying activewear that not only fits their body comfortably but also has lines for the casual athletic to the extreme workout enthusiast. In just one year Fabletics managed to get their brand out of the United States and into places like United Kingdom, Germany, and France! And last year, they began opening brick-and-mortar stores across the United States. In Fabletics short time in the fashion world, they have managed to reach over one million subscribers, and become a $250 million dollar business, that’s pretty impressive, isn’t it?

Fabletics is a subscription service, meaning that a monthly fee is paid to receive the deals and benefits of their activewear. But Fabletics throws a twist on the subscription modules because it allows you to pass on months that you may not want to buy any new activewear. Within the first five days of every month, you have the option to pass on that month, meaning you will not purchase anything, but you will also not be charged for the whole month. It is a different marketing strategy because it still allows buyers to be in the subscription club without having to throw money away every month if they do not need to. Other subscription sites on Twitter could probably learn an idea or two from this unique marketing strategy that caters to consumers need rather than the business needs.

Read more: How Kate Hudson’s Fabletics Is Taking On Amazon

Kate Hudson is clearly no newbie when it comes to the fashion world, and she is quickly beginning to make her mark in the technology world as well with Fabletics. She is planning to speak at Recode’s next Code Commerce event. This event is full of live journalism with onstage interviews, that allows business owners and founders to network their product or business over food and drinks. It is an important event for any business mogul who wants to take their brand one step further than the average. The fashion industry is not easy, so it is important with a brand like Fabletics to market and network as much as possible, because you will begin to see end results like Fabletics is starting to see!

Reference: https://en.wikipedia.org/wiki/Fabletics

Don Ressler Business Success

Many people today have a dream of starting a company. However, this dream needs to be backed up by an action plan if it is going to be successful. Don Ressler has done a great job in this field, and he is excited about all of the changes that are coming in the future. If you want to take your business idea to the next level, you need to figure out a way to scale it up over time. Don Ressler did that with JustFab, which is one of the fastest growing companies the world today. Learning from his is a great way to understand the areas in which many people can find success in both the short term and the long term.

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JustFab raises $85M at what sources say is a $1B valuation

Don Ressler

From the time he was in school, Don Ressler has always wanted to start his own company. He did not realize how much work it would be at first. However, he had a plan in place and he followed it to perfection. One of the best parts about his experience is the fact that he never gave up even when it got difficult to keep going. There are a lot of people who want to take things to the next level in their business but are unsure of how to do so. At the end of the day, it is all about learning how to add value to the lives of customers. If you can do that, the business growth will take care of itself.

Future Growth Plans

In the coming years, Don Ressler wants to make sure that he capitalizes on all of the momentum that he currently has. A lot of people would start to sit back and enjoy their success. However, Don Ressler is the type of person who is always trying to get to the next level. There are a lot of people who wish they had the success that he had in business. If you want to start a company, you need to figure out a way to add value to the lives of other people. When you run your own small business, you need to continue to think of ways to add value to other people. There are a lot of people who rest and then regret it later on because they end up losing market share to the competition.

Find more stories about Don Ressler on Matrix Partners

Doe Deere: More Than Just Pretty Makeup

Doe Deere was born on June 15th, 1981 in Russia. Deere is the CEO, founder, and owner of the cosmetic company LimeCrime and is also a fashion blogger. She was raised in New York and currently lives in Los Angeles. She attended school at the Fashion Institute of Technology. She dropped out early to start her own clothing line also named LimeCrime. She sold her fashion clothing on ebay. She is currently married and has three cats.

Doe Deere created LimeCrime in the fall of 2008. The cosmetic line is cruelty free. Her inspiration behind LimeCrime was creating makeup that was bold, vibrant, and true to color. She decided to create a line of makeup when she was unable to find makeup bright enough to compliment her fashion clothing that she was creating and selling on ebay. The products are highly pigmented and high quality. The line is inspired by her colorful and over the top style. She has full control of all the decisions made within the company, both creatively and financially.

The brand offers a wide variety of products from eyeshadows to lip colors. The company currently has quad eyeshadow palettes, loose pigment for the eyes,rainbow inspired liquid lip liners, a collection of pastel nail polishes, glittery lip glosses, and a vast array of lipstick in every color and finish imaginable. The line of makeup is whimsical and almost fairy like.

She calls herself “Queen Unicorn”. She is really inspired by all things fashion, music, photography, and different cultures. Deere also enjoys reading. She says she this career in creating makeup is her daydream, and she gets to live that out every day. She enjoys inspiring other female entrepreneurs that have big dreams.

Doe Deere and her company care deeply about giving back to the community. Combined they have donated over $16,000 to various charities that support animals, women and children. Before starting LimeCrime, Deere also had an extensive history for helping animal rescue groups. LimeCrime has donated to many charities and causes including Girls INC, HOLA, Sanctuary for Families, Bideawee, Adopt NY, and Red Cross.

For more details, visit www.doedeere.com.